Advertising Options & Rates
Newsletters

A monthly newsletter (10 per annum) is distributed to all registered instructors and users who subscribe to the newsletter - most of the users are instructors in training. The newsletter is currently distributed via email to over 850 people, all with an interest in Pilates - a great target market for you!

Newsletter adverts cost only R180 per placement. Specification - newsletter adverts are text only (you can use different fonts, colours and sizes), MAX SIZE 10 lines, single line spacing and normal margins.


2010 Issues Submissions close Publication date
January/February 29 January 2010 10 February 2010
March 28 February 2010 10 March 2010
April 7 April 2010 16 April 2010
May 30 April 2010 10 May 2010
June 28 May 2010 10 June 2010
July 5 July 2010 16 July 2010
August 30 July 2010 10 August 2010
September 27 August 2010 10 September 2010
October 30 September 2010 10 October 2010
November/December 19 November 2010 3 December 2010


Website Adverts

A site advert is displayed at all times while visiting www.pilatesinfo.co.za. A site advert links to your website when visitors click on the advert. If you do not have a website, the advert can link to your email address.

Site adverts cost R350 per month. Special offers: if you place a site advert for 6 months, the total cost is R1980 (R330 per advert); if you place an advert for 12 months, the total cost is R3720 (R310 per advert). Special offers are payable up front.

Specification - Site adverts are in jpeg format, size 150 pixels wide, max 150 pixels deep. Site adverts can be made up in a jpeg format at a once-off cost of R400 per advert, or you can supply the advert in jpeg format conforming to the size specification. Provide the URL (website address) or email that the advert should link to.

Events section - Courses, Workshops and Conferences

Adverts for Courses, Workshops and Conferences are placed on the Events section of Pilatesinfo. Events adverts cost R180 per month, unless you advertise your certification details under Certification, in which case these adverts are free. Event adverts are text only, max 15 lines.

Certification Adverts

Certification information is placed on the Certification section of Pilatesinfo to educate visitors about the various certification courses available.

The following information is required: Your organisation name (and logo)
A list of your different training courses, and for each course:
Name of course & what it covers (content summary)
Total lecture hours, total practical hours
Evaluation (what is required, written/practical etc.)

Certification adverts cost R850 per annum. One (logo) image may be supplied in jpeg format, 115 pixels wide maximum. Max size of text information submitted: 20 lines.

For Sale, Wanted, Employment, News

Adverts for these sections are free for 2 months, and for one newsletter placement under the classifieds section. Adverts are text only, maximum 30 words.

Invoicing and Payment

All adverts are Pre-paid only and invoices are issued after publication. Please provide invoicing details (name & address) when you advertise for the first time in 2010 and thereafter changes as applicable.

Payment details:
Account name: Softserve
Bank: FNB, branch code 201410
Account number: 62044540179
Account type: current account

Please send proof of payment to: info@pilatesinfo.co.za, or fax: 021-9130947

Submissions

Submit the advert in Word or email format to info@pilatesinfo.co.za. Please stick to single line spacing and ensure that you use normal margins.

Optional feature for instructors listed on Pilatesinfo – you can have a logo or picture on your registration record and link this to your website!

 

It is a well known fact in advertising that adding a picture to any article or listing immediately generates more interest in the specific advert or article, therefore adding a picture to your listing on Pilatesinfo will have similar results.

 

In our experience and based on the enquiries we receive from prospective Pilates clients, people want to know more about the Pilates instructors and studios they are considering before making the first call – the more information you can supply, the better chances are that you will get more business as clients will feel more comfortable contacting you. So for those of you with existing websites, please note the specifications and cost for this option listed below and send us the information!

 

What is required to make use of this option? – Send us a picture (logo or photograph),size 100x75 pixels or 100x100 pixels, in jpeg file format, plus the website address you want it to link to. The image/picture will be best quality if supplied in the correct size.

 

What is the cost involved? – The cost is R420 per year to add a picture and link to your website (R35 per month). The cost is payable up front for the year (to end February 2011), so proof of payment should be supplied when you send the picture & website address. Please provide the name & address details for the invoice if you require an invoice. Payments can be made to the following account:

Account name: Softserve; Bank: FNB, branch code 201410

Account number: 62044540179; Reference: your name

Account type: current account

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